Digital Campaign & interactive design

DMI

A long term client of I-SITE the NDC puts on a yearly collaboration between themselves and the NFL to encourage kids to eat properly.

Goals

With a couple brainstorm sessions with the client, we came up with an integrated campaign which lead to this interactive stadium, posters, playing cards, and t-shirt iron-ons. Make your own Superfan!

Also in charge of the homepage refresh of another NDC program, with the integration of the 3-A-Day program push-throughs